Courses
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FreeCreating Events and Experiences that Inspire Travelers
Learn how one yoga teacher has partnered with resorts, service providers, and destinations to create remarkable experiences that sell out in hours. You’ll hear how she builds interest, makes announcements, and tells the story through social media.
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Where the Smart Money is Headed in Digital Advertising
Learn from an expert who is trusted by some of the biggest digital advertisers in tourism. We’ll define “programmatic advertising," learn about some of the most common misconceptions about digital advertising, and where to find some biggest wins.
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FreeThe Big Tourism Marketing Rundown — Q1, 2023
This Lesson is a look back at the first quarter of 2023: What’s happened, what’s changed, and the major opportunities that have emerged.
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What You Need to Know About Google Analytics 4
Two digital analytics experts joined us to share what we need to know about Google Analytics 4, what features we should expect, and the benefits we’ll experience when we make the switch.
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Making Sense of Social
Learn how tourism businesses select the right channel, how often they should be posting, and the best content formats to accomplish business goals.
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Chat GPT Part 2: The Tourism Marketer’s Superpower
In Part 2 of our lesson on ChatGPT as a superpower for tourism marketers, we challenge it to create content, drive traffic & identify collaborators. Learn where AI can do the work of a whole team, and where human creativity is still irreplacea...