Courses
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SEO Tools, Analytics, Measurement
In this session, Jeff discusses what you should look for in the growing list of free and paid SEO and analytics tools to help you get the biggest bang for your buck.
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Turning Browsers into Buyers with Online Booking
In this interactive lesson, the three ways that you can turn browsers into buyers, and the most cost-effective ways to add or improve your online booking or buying experience are discussed.
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Google My Business Power Plays: How to Dominate Local Search Results
This lesson will allow you to gain more insight into real-world strategies you can implement on your Google My Business profile. You will also get answers to some of the most frequently asked Google My Business questions.
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How Travel and Tourism Pros Outsource Social Media Tasks and so much more! How to Source, Hire, Train, Manage Virtual Assistants
In this lesson, a variety of topics were discussed such as how to write job postings, conduct interviews, time tracking, organize projects, create systems and processes for your company, organize social media approval process and much more.
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Crafting the Customer Journey: Guiding Guests to Your Destination
Join Harry J. Gold, CEO of Overdrive Interactive, as he walks through the practical steps of launching and optimizing high-powered well-designed customer journeys that both build brands and grow revenue.
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The New Face of Influencer Marketing for Travel and Tourism
This lesson takes a look at all the various platforms, discusses best practices, reviews case studies, and explains how best to navigate this brand-new world for travel and tourism businesses.
